Wellbeing Collaboration – What Is It & Why Do It
27th Jul 22
Wellbeing collaboration – are you and your lovely wellbeing business participating in it?
There are so many ways you can positively take part in collaboration and reap the benefits. Here at Wellbeing Umbrella, it’s at the core of what we do. As a result, we see the fabulous impact of joining forces with others regularly. If you’re not in the know about collaboration. Or need a better gauge of what it is, plus how it can help you, read on.
What is Wellbeing Collaboration
Wellbeing collaboration is much like any type of collaboration. It’s all about two or more people (or businesses) agreeing to work together to achieve a common goal.
When it comes to wellbeing collaboration, the mutual aim tends to be to positively enhance people’s health and wellbeing.
A collaborative wellness event with other professionals to help improve awareness around menopausal support is but one example. Introducing customers or audiences to one another’s complimenting wellness business support through blogs, podcast interviews or social media is another.
Why Use Wellbeing Collaboration in Your Business
Like we’ve already mentioned there are so many benefits to collaborating with other wellbeing businesses in your industry. Here’s our own top five reasons why collaboration is a must. If these don’t move you into collaborative action – we’re not sure what will!
Wellbeing collaboration – It’s your duty!
Okay, so ‘it’s your duty’ may sound a tad dramatic but hear us out. You came into the wellness sector for a good reason. That very important reason is what a heck of a lot of people are hoping you’ll help them with. The more you join forces with others in the industry that compliment you, the more you’re able to tap into each other’s mutual customer base. Share your messages and find those people who need your help.
Become an expert in your field
Wellbeing collaboration offers you the ultimate chance to raise your business profile. It stands to reason that the more people know who you are, the more people you can help! Opportunity to become an expert in your field can be achieved through many collaborative ways. Guest blogging, speaker, co-author, guest podcast are just some amazing collaborative examples.
Wellbeing collaboration helps to increase your online presence
We’re no SEO guru, but even we know the importance of a back link from another site to your website to help increase your website position ranking on the search engine results page. The more reputable links you can get from different sources. The more it tells search engines such as Google, that you’re popular with other sites and worth having a looking at. Plus, the more back links you have the more opportunities you’ve put on the internet for people to find you!
Back links through author bios can be gained through many wellbeing collaboration activities.
Guest blogging bio’s, event speaker bio’s, wellness directory bio’s, gift guide bio’s and sponsor bio’s, are just some examples that lend themselves well to this.
Increase sign ups to your email
Encouraging your ideal audience to join your email list through a free resource or offer is an effective marketing technique. It not only helps you demonstrate to customers to be that you’re good at what you do/offer. But it also helps you keep in touch, while building a relationship with them that naturally moves them from audience to customer.
Wellbeing collaborations can help you quickly build your email list. Collaborative speaking opportunities provide you with ample opportunity to share your Free resource or offer. Leading to an increase in subscribers. Blogging, collaborative newsletters and collaborative social media shout outs are further great examples too.
Wellbeing Collaboration can save you money and time
It doesn’t take a genius to work out that when you join forces with others you are able to share workloads, mental headspace, and budgets. This can only be a good thing for all in the collaboration. Less money and quicker turnaround time to launch, equals multiple rewards all round.
OVER TO YOU
The collaborative benefits we’ve outlined above is not an exhausted list. With sharing just a few, hopefully you can see at first glance how wellbeing collaboration can help you to grow your business far quicker than you could on your own. Plus, how coming together for the greater good has such a positive impact on the people who need you most.
If you’d like to learn about our collaborative mission or would like to be kept up to date about our regular wellbeing collaborations, feel free to subscribe to our email list HERE.
Disclaimer: The information contained within this article is for general information purposes only and does not constitute advice on which you should rely. Professional or specialist advice should always be sought before taking any action relating to your business. Read full website terms of use.