35 Examples of Wellness Lead Magnets to Inspire You

So, you’re looking for examples of wellness lead magnets you could use at an event or in general.

First, congratulations on getting out there and being willing to increase people’s awareness on how they can improve their health and wellness. That’s exactly what Alexis and I (Ursula) are about. We believe helpful freebies play such an important part in making people aware of what wellness support is out there. Plus, helping them to recognise they can be helped.

Anyway, back to you, and wellness lead magnets examples. When it comes to wellness lead magnets, as a practitioner you have a lot of amazing ideas to choose from. That is, ways to authentically gain potential customers email addresses, whilst helping you to grow your email list.

Here are 35 fabulous wellness lead magnets examples to inspire you to do just that.

35 Wellness Lead Magnet Ideas

1. E-book or guide on a specific wellness topic (e.g., “10 Simple Habits for Better Sleep”)

2. Video series on a specific wellness topic (e.g., “5 Yoga Poses for Better Flexibility”)

3. Downloadable meditation or relaxation audio file

4. Recipe book with healthy meal ideas

5. Assessment or quiz to determine a person’s wellness needs (e.g., “What’s Your Fitness Personality?”)

6. Access to a private Facebook group for wellness tips and support

7. Free consultation or coaching session with you the wellness practitioner

8. Checklist or template for tracking wellness goals (e.g., “Weekly Wellness Planner”)

9. Sample of a wellness product (e.g., essential oils, supplements, etc.)

 10. Access to a wellness community or forum for support and accountability

11.  Newsletter with regular wellness tips and resources

12. Guide on how to make healthy habits stick.

13. Access to a database of healthy recipes and meal plans

14. Printable planner for tracking wellness goals and progress.

15. Webinar on “How to Boost Your Immune System Naturally”

16. Consultation on “Healthy Eating Habits for Busy People”

17. E-book on “10 Simple and Effective Ways to Reduce Stress and Anxiety”

18. Guided meditation audio on “Better Sleep”

19. Printable meal plan for a “7-Day Detox”

20. Checklist for “5 Essential Oils for Stress Relief”

Ready for the Final 15?

21. Video series on “Self-Massage for Beginners”

22. Guide on “5 Yoga Poses for Better Digestion”

23. Recipe book for “Healthy Smoothies and Juices”

24.  Trial for a “30-Day Self-Care Challenge”

25. Guide on “Meditation for Emotional Healing”

26. E-book on “The Benefits of Mindfulness Meditation”

27. Video series on “Pilates for Stronger Abs”

28. Printable journal for “Gratitude Practice”

29. Guide on “How to Create a Wellness Routine”

30. Guide on “Holistic Healing for Chronic Pain”

31. Free trial for a “14-Day Clean Eating Challenge”

32. Video series on “Tai Chi for Better Balance”

33.  Free webinar on “Natural Ways to Boost Energy Levels”

34. Guide on “How to Build Resilience and Manage Stress”

35. 10% Discount on Your First Order of Our All-Natural Skincare Products

Don’t Just Leave it There

Wellness lead magnets are a tool, as you well know, to capture the contact information of potential clients. That said, don’t just leave it there. Now use your potential customer’s email to continue to nurture the relationship between you both. Make the effort to add further value to potential customers and build your business in some of the following ways.

Follow up with a welcome email: After some lovely person has shown interest by signing up for your lead magnet, it’s a good idea to send them a welcome email. In the welcome email thank them for their interest and provide them with some additional information about you, your business and the support you offer.

Send regular newsletters: Newsletters will help you easily stay in touch with your newbie subscribers by sending them regular such as weekly, bi-weekly, or monthly. Include tips and advice related to your area of expertise in your newsletter. Along with updates about your business and any special offers or promotions you have running.

Offer additional resources: Have you got any more helpful resources for new subscribers. If so, use your email list to signpost them to your additional resources, such as e-books, webinars, or online courses. This naturally can help establish you further as an authority in your field and provide additional value to your subscribers. It’s a win-win.


To round this blog up, there are several wellness lead magnet ideas or ways to gaining people’s email addresses that you can use as a wellness practitioner. By providing valuable information and resources, building relationships with potential clients, and using clear calls to action, you can grow your email list and expand your reach as a wellness practitioner.

If you’re interested in reaching new subscribers with your wellness lead magnet through wellness events and interested in speaker opportunities with us, you can learn more HERE.

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Disclaimer: The information contained within this article is for general information purposes only and does not constitute advice on which you should rely.  Professional or specialist advice should always be sought before taking any action relating to your business. Read full website terms of use.

About Alexis and Ursula (Wellbeing Umbrella)

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After a shared mutual frustration with the ‘one-size-fits-all’ health and wellness approach. Alexis and Ursula make up the motivated force behind Wellbeing Umbrella. A wellness movement that brings likeminded wellbeing business folk together to increase the awareness and accessibility of the varied wellbeing treatments and solutions on offer to people within the U.K.

They actively do this through providing free no one-size-fits-all wellness events, collaborations and an online wellbeing platform that makes searching for wellness support easier. Plus, raise funds for those less able to access wellness support.

Follow them on our social media channels or learn more about how to collaborate with them and others from the icon links below.

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